Usually, Telugu audience are known for their incredible taste in music. They love all kind of music if it is soothing, catchy and understandable. Reason why many music directors from different languages could excel here. To mention a few, Harris Jairaj, Yuvan Shanker Raj, and of course the great AR Rahman and others who have huge fan base here in Tollywood.
Writing the lyrics for dubbing songs is not that easy. The likes of Veturi Sundarama Murthy, Rajashri, Bhuvana Chandra and Vennelakanti have done their best in that regards. But how about this generation of lyricists? Many of the lyric writers like Chandrabose, Anantha Sri Ram , Vanamali are doing the literal translation from Tamil to Telugu,by which the original soul of the song is missing. And we are not getting to hear the pleasant words in Telugu. And the latest release of Telugu ” I” stands as the best example for that. Most of them say the lyrics looks like they are being forced by the music director A R Rahman as in, he just wants the literal translation of Tamil version lyrics.
As a result, the lyricists are finding it tough to write and listeners are finding it tough to understand. Though we have great lyricists who have the power to write lines that will form instant impression on hearts Rahman seems to be forcing that Tamil translation to Telugu. For instance, in ‘Kadali’ movie Vanamali got a bad credibility because he literally had to translate the Tamil lyrics.
But if he was given the free hand to write as per his thoughts then he would have rocked. Anyhow, many now feel despite the presence of Ananth Sriram, Ramajogayya Sastry, Suddala Ashok Teja, Chandrabose for ‘I’, all their songs are far from nativity and the lines are not in sync. In the past, ‘Sivaji’ and ‘Robot’ songs also had the same problem. Overall, Rahman’s unusual approach towards lyrics is being seen as the cause for ‘I’ songs to go down.
Can some one put an end to this bad practice of literal translation from Tamil to Telugu?Can we ever get to listen to those beautiful songs like Roja, Bombay etc..?