VIVO SIIMA Hosts IIts First Short Film Awards

SIIMA, the Biggest and the most viewed South Indian Film Awards is back with its Sixth Edition

and VIVO is roped in as the Title Sponsor. The awards ceremony will be hosted in Abu Dhabi on

June 30 th and July 1 st and will see in attendance the biggest names from the South Indian Film

Industry. Vivo SIIMA hosted its first ever Short Film Awards for the Tamil languages in

Hyderabad. The awards ceremony was a glittering affair and saw in attendance the who’s who

of the South Indian film industry who had turned up to support the budding talent.

Since the awards were announced, there was a huge enthusiasm which was seen amongst the

short film makers who had sent in their films for nominations. The jury had a tough time going

through hundreds of short films and were amazed at the talent which had remained untapped.

With the digital revolution which India is going through, SIIMA thought this would be the right

time to encourage and give the right platform to short filmmakers and recognize their talent.

Over the last two years more and more aspiring filmmakers are taking to internet to show their

talent and we have observed a trend of short film makers becoming highly successful film

makers.

The awards ceremony saw in attendance Rana Daggubati, Suhasini Maniratnam, Ambika, Nikki

Galrani, Manjima Mohan, Aishwarya Rajesh, Mrs.Brinda Prasad – Chairperson SIIMA and Mr.

Vivek Zhang – CMO VIVO India. The awards were judged by a highly distinguished jury and

awards were given away in 6 categories. The awards for short filmmakers in Telugu and

Kannada language was hosted on May 14 th in Hyderabad.

Talking about the first SIIMA Short Film Awards, Adusumilli Brinda Prasad Chairperson SIIMA

said “We at SIIMA are very happy to launch SIIMA SHORT FILM AWARDS. The awards ceremony

held in Hyderabad last week was a huge success and saw the participation of a lot of young

short filmmakers .This opens up a special platform to award young talent from the digital space.

With digital entertainment growing leaps and bounds it cannot get better than this. The SIIMA

SHORT FILM AWARDS will be an annual event. .”

Delighted at the association, Vivek Zhang, CMO, Vivo India, said, “We are thrilled to have

partnered with the most coveted platform representing South Indian cinema globally. As a

global smartphone brand, we constantly try to connect closely with our target audience in

different parts of the country. We believe that the popularity of South Indian International

Movie Awards (SIIMA) is a splendid opportunity for Vivo to strengthen connect with the right

audience and create a strong brand recall. Our latest offering in the Indian market is a step

ahead in our endeavor to revolutionize the selfie phenomenon.”Actor Rana Daggubati whose talent management firm KWAN is also supporting the Awards said

“Short Filmmakers have started moving closer to the mainstream, and large studios have

started capitalizing on their success with films like Ghazi, Kshanam and Pellichoopulu. SIIMA

Short Film Awards promises to support independent films and filmmakers to return to

rebellious risky filmmaking”

Mubarak Al Nuaimi, Director Promotions and Overseas Offices for TCA Abu Dhabi, said: “After

seeing the huge success SIIMA’s Short Film Awards enjoyed in Hyderabad, we are delighted that

Abu Dhabi was chosen as the Official Host Destination for this year’s main SIIMA event. We are

looking forward to welcoming some of the biggest names in the South Indian film industry, as

well as their legions of fans, to our wonderful emirate, as we build awareness of our destination

and get to showcase Abu Dhabi’s multitude of offerings, including fantastic family attractions,

some of the best retail outlets on the planet, and world-class entertainment options. We are

sure our famed hospitality and our world-class facilities will ensure the event is a resounding

success.”

SIIMA 2017 is supported by its title sponsor Vivo Mobiles, Official host destination- Abu Dhabi,

Airlines Partner – Etihad Airways, Lot Mobiles, Honer Homes and overseas partner Era

Entertainment.

Here’s the list of the short film Award Winners

Tamil:

1. Best Short Film: Mudhal Kanave

2. Best Director: Dwarakh (Tanglish)

3. Best Actor: Akilan (Chennaiyil Oru Mazaikalam)

4. Best Actress: Nakshathra (En Iniya Pon Nilave)

5. Best Supporting Role: Akash (Angry Birds)

6. Best Music Director: Rakesh Krishna (Sollanum Thonachu)

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